Creation of an Outbound B2B channel from scratch
Little Box only had an organic sales channel and wanted to open a new Outbound B2B channel
Definition of a two-year sales Business Plan. Hiring of the sales team, setup of Sales Operations, and weekly leadership of the sales team
Hiring a team of 5 salespeople, 102% achievement of the Business Plan in the first year, and creation of over 200 new clients.
Little Box had built a strong foundation through its organic sales channel, which had served them well in their growth journey. But as their ambitions grew, so did the realization that relying solely on organic sales wouldn’t be enough to reach their full potential. They wanted to expand into a new outbound B2B channel to accelerate growth and reach a broader audience. This wasn’t just about trying something new; it was about creating a structured, scalable sales strategy to take their business to the next level.
The solution began with a clear roadmap: the creation of a two-year sales business plan. This plan became the blueprint for action, guiding every decision along the way. The first step was building a capable and motivated sales team. Over time, five talented salespeople were carefully hired and integrated into the company. Alongside this, robust sales operations were established, ensuring the team had the tools, processes, and support they needed to succeed. To maintain momentum and alignment, weekly leadership sessions were introduced, providing guidance, tracking progress, and fostering a culture of accountability.
The results were nothing short of transformative. In just the first year, Little Box not only met but exceeded expectations, achieving 102% of the goals outlined in the business plan. This success translated into tangible growth: the addition of over 200 new clients, driven by the energy and focus of the outbound B2B channel. What started as an ambitious goal had become a thriving reality, positioning Little Box for sustained success in the competitive B2B space.
Today, Little Box’s outbound sales channel is a cornerstone of its business strategy. Through careful planning, dedicated leadership, and a willingness to evolve, the company has proven that bold steps can lead to extraordinary results.
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